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Radio Garden State Presents: NY Waterway Morning Show


Radio Garden State Presents: NY Waterway Morning Show 


Partner Opportunity


Launching July 15 | Tues–Thurs, 6–9am | Live from Port Imperial Terminal




What It Is


The NY Waterway Morning Show is a live, 3-hour weekday broadcast hosted by Mike Ham, coming straight from the Port Imperial ferry terminal in Weehawken, NJ.


Blending music, interviews, and local news, the show airs on Radio Garden State, a 24/7 independent station spotlighting Jersey-based creators and culture.


It’s the perfect mix of podcast-era energy and classic radio presence, but done live, in front of a crowd, while commuters stream into the city.




Where It’s Seen & Heard


    Broadcast live to thousands of commuters at Port Imperial

    3,000+ weekly listeners on Radio Garden State

    Amplified through $25,000/month worth of digital and static signage at:

    Port Imperial (Weehawken, NJ)

    Hoboken NJ Transit Terminal

    Pier 79 in Midtown Manhattan

    Estimated daily visibility to 75,000–80,000 commuters, regardless of showtime

    Supported by video content, social media, and our 19,000+ subscriber newsletter




Who It’s For


Our audience is made up of young professionals, creatives, and commuters who are:


    Looking for something local and authentic

    Tired of mainstream morning radio

    Curious about music, art, culture, and the people shaping NJ/NY




Why Partner

 

    High-visibility brand placement across major NY/NJ commuter hubs

    First-of-its-kind Jersey morning show — live, local, and in the heart of the transit flow

    A blend of live radio energy + digital content

    Persistent exposure to tens of thousands of high-income consumers daily

    Your brand becomes part of the commute, conversation, and culture




Partnership Packages


Tier 1: “Presented By” Partner $3,000/month (3 month commitment, limited to 2 max)


Our most premium tier: full integration across the show and the commuter experience.


Daily Visibility


    Featured as “Presented By” partner across $25k in signage

    Static and digital placements at Port Imperial, Hoboken, and Pier 79

    Seen every day by up to 80,000 commuters, not just during the show


On-Air & Content


    "Presented by [Brand Name]" on every episode (3x/week)

    Own a recurring branded segment (e.g. "The [Brand] Local Spotlight")

    1 custom audio or video ad produced and aired per quarter

    Category exclusivity

    30 second ad runs minimum 4x per day


Digital & Social


    Brand featured in weekly highlight clips and social posts

    Included in every newsletter (19K+ subscribers)

    Logo on show graphics and RGS site


In-Person


    Up to 4x on site activation at Port Imperial per month

    On-site promotion support by the RGS team




Tier 2: Commuter Connection Partner $1,500/month (3 month commitment, Limited to 2 max)

 

    Logo on signage at all three ferry terminals

    Weekly on-air partner mentions (3x/week)

    Featured in 2 monthly social posts + 2 newsletters

    2x on-site activations per month

    Brand listed as an official show partner on RGS website

    1 custom 30-second audio ad to run during the show

    30 second ad runs minimum 4x per day




Tier 3: Audio + Digital Supporter $500/month (3 month commitment)


    Weekly on-air shoutouts (1x per show, 3x/week)

    Included in monthly roundup email

    Logo listed on RGS website

    1 monthly sponsored Instagram story

    1 custom 30-second audio ad to run during the show

    1 on-site activation per month

    30 second ad runs minimum 4x per day




Add-Ons & Custom Options


    On-site sampling/pop-up

    Custom branded segment

    Giveaway/contest integration


 

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