Radio Garden State Presents: NY Waterway Morning Show
Radio Garden State Presents: NY Waterway Morning Show
Partner Opportunity
Launching July 15 | Tues–Thurs, 6–9am | Live from Port Imperial Terminal
What It Is
The NY Waterway Morning Show is a live, 3-hour weekday broadcast hosted by Mike Ham, coming straight from the Port Imperial ferry terminal in Weehawken, NJ.
Blending music, interviews, and local news, the show airs on Radio Garden State, a 24/7 independent station spotlighting Jersey-based creators and culture.
It’s the perfect mix of podcast-era energy and classic radio presence, but done live, in front of a crowd, while commuters stream into the city.
Where It’s Seen & Heard
● Broadcast live to thousands of commuters at Port Imperial
● 3,000+ weekly listeners on Radio Garden State
● Amplified through $25,000/month worth of digital and static signage at:
○ Port Imperial (Weehawken, NJ)
○ Hoboken NJ Transit Terminal
○ Pier 79 in Midtown Manhattan
● Estimated daily visibility to 75,000–80,000 commuters, regardless of showtime
● Supported by video content, social media, and our 19,000+ subscriber newsletter
Who It’s For
Our audience is made up of young professionals, creatives, and commuters who are:
● Looking for something local and authentic
● Tired of mainstream morning radio
● Curious about music, art, culture, and the people shaping NJ/NY
Why Partner
● High-visibility brand placement across major NY/NJ commuter hubs
● First-of-its-kind Jersey morning show — live, local, and in the heart of the transit flow
● A blend of live radio energy + digital content
● Persistent exposure to tens of thousands of high-income consumers daily
● Your brand becomes part of the commute, conversation, and culture
Partnership Packages
Tier 1: “Presented By” Partner $3,000/month (3 month commitment, limited to 2 max)
Our most premium tier: full integration across the show and the commuter experience.
Daily Visibility
● Featured as “Presented By” partner across $25k in signage
● Static and digital placements at Port Imperial, Hoboken, and Pier 79
● Seen every day by up to 80,000 commuters, not just during the show
On-Air & Content
● "Presented by [Brand Name]" on every episode (3x/week)
● Own a recurring branded segment (e.g. "The [Brand] Local Spotlight")
● 1 custom audio or video ad produced and aired per quarter
● Category exclusivity
● 30 second ad runs minimum 4x per day
Digital & Social
● Brand featured in weekly highlight clips and social posts
● Included in every newsletter (19K+ subscribers)
● Logo on show graphics and RGS site
In-Person
● Up to 4x on site activation at Port Imperial per month
● On-site promotion support by the RGS team
Tier 2: Commuter Connection Partner $1,500/month (3 month commitment, Limited to 2 max)
● Logo on signage at all three ferry terminals
● Weekly on-air partner mentions (3x/week)
● Featured in 2 monthly social posts + 2 newsletters
● 2x on-site activations per month
● Brand listed as an official show partner on RGS website
● 1 custom 30-second audio ad to run during the show
● 30 second ad runs minimum 4x per day
Tier 3: Audio + Digital Supporter $500/month (3 month commitment)
● Weekly on-air shoutouts (1x per show, 3x/week)
● Included in monthly roundup email
● Logo listed on RGS website
● 1 monthly sponsored Instagram story
● 1 custom 30-second audio ad to run during the show
● 1 on-site activation per month
● 30 second ad runs minimum 4x per day
Add-Ons & Custom Options
● On-site sampling/pop-up
● Custom branded segment
● Giveaway/contest integration